Jul
27
2009

Beating up on Microsoft

Lauren Laptop HunterIt’s been reported that Microsoft received a call from someone at Apple telling them that the laptop hunter ads were misleading. Another petty action. So you lowered your prices a teensy bit to make the MS ad just slightly incorrect and suddenly this is worth a call to Microsoft? Good grief, this is a rounding error.

While you see iTunes Store tracks priced at $0.99 and a MacBook at $999 we all know that you’re doing what virtually every retailer does and deliberately try to mislead consumers to think the product is cheaper. I don’t fall into that trap. I say that you sell songs for a buck and have a $1000 laptop. Even I’m wrong because by the time you add on sales tax to the MacBook, the price is noticeably higher. Far higher than the price difference that triggered your call.

Don’t you have more important things to worry about, like — oh heck, don’t get me started.

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Written by Tom Sheppard in: Advertising |

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